Tag Archives: Gutenberg

Summit Bank

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Summit Bank

Summit Bank is a business bank on the rise. It achieved its sixth consecutive year of growth – fueling an expansion into the Central Oregon and Portland markets.

Asbury & Co. has been supporting that expansion through smart advertising and marketing. Our integrated campaign includes television, outdoor media, website development, social media, and strategic print advertising.

Steve Watts, the Portland team’s Senior Vice President says, “As entrepreneurial bankers, we provide our clients with nimble, creative and sensible solutions for their business banking needs.”

Pizza Schmizza

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Pizza Schmizza

This is not just another pizza chain. With a name like Pizza Schmizza, the irreverence is palpable across their more than 20 stores in the Portland, Oregon metro area and beyond. From the Alligator Pizza, to the Schpaghetti & Meatball Pizza to the Frikin’ Chicken Pasta, those “in-the-know” know better than to settle for ordinary pizza restaurants.

With an integrated campaign that includes television, billboards, and lots of digital media, all three brands (Pizza Schmizza, Schmizza Pub & Grub, and Schmizza Public House) keep us – and audiences – smiling and coming back for more.

Sutton RV

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Sutton RV

As Oregon’s original Airstream dealer, Sutton RV has been the Wilamette Valley’s premier one-stop destination for towables for decades. In 2008, they were honored as a Top 50 RV Dealer.

The Sutton story is one of family, and they live up to their longtime tagline “You’re gonna like it here.” Coming out of the Great Recession, they turned to Asbury & Co. to continue to expand sales. Our team quickly identified strategic solutions to improve their messaging and advertising. A new logo design improved visibility and brand recognition. New tv spots and memorable radio advertising combined with an effective digital strategy to improve sales.

Longs Meat Market

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Longs Meat Market

An old-fashioned butcher shop, Long’s Meat Market is a case study in the power of effective advertising. Longs came to Asbury & Co., looking for a more strategic approach to after having previously done what they described as a “shoot from the hip” marketing strategy.

So, in a fast-paced and hectic world, how do you convince busy consumers to skip the grocery store offerings and take the time to get their meat from Long’s?

Smart writing and art direction for tv commercials – paired with an updated digital strategy – was the recipe for success. Along the way, we also updated their brand image and gave them a new website. The campaign helped drive significant sales increases year after year.

Today, Long’s remains one of our favorite accounts with tv spots that win national awards and keep customers coming in the door for the best steaks in town.

Eugene Swim & Tennis Club

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Eugene Swim & Tennis Club

When Eugene Swim & Tennis Club, Lane County’s premier fitness club, was ready for a brand and marketing update, they contacted Asbury & Co. 

Our team delivered with a refreshed logo, comprehensive brand guide, new website, exterior and interior signage, membership recruitment and program brochures. A family friendly positioning line “Where friends meet for fun and fitness” reinforces the philosophy of the organization for current and new members. 

Travel Perks

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Travel Perks

TravelPerks was 2018’s leading travel agency nationally for ocean/river cruises. With clients that read like a who’s who of Fortune 500 companies, they came to Asbury & Co. looking for further increase their market share in Oregon. Our team responded with smart tv spots and a digital/social media campaign aimed directly at their target audience of new retirees.

Evans Elder Brown & Seubert

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Evans Elder Brown & Seubert

Evans Elder Brown & Seubert is Lane County’s leading commercial real estate firm. There’s no substitute for experience, and their team brings unmatched expertise and knowledge to market. And when they went looking to redesign and rethink their website, they came to Asbury & Co.

Custom programming included a searchable and sortable property listings database. A video of some of their premiere properties provides an introduction to an Asbury signature website design.

Women’s Care

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Women’s Care

Women’s Care Obstetrics and Gynecology came to Asbury & Co. in search of a new website and better way to connect with mothers-to-be. Our answer was an authentic website featuring real patients and a new tv spot that focused on the joy and miracle of motherhood. The commercial brought tears of joy to at least one new mother, delivered big for their business, and won national awards.

In the words of Women’s Care CEO John Davisson, “They not only met our desire to connect with our audience, but also met our desire to present ourselves in the larger community with quality and professionalism. Asbury’s real skill was the ability to listen capture the essence of what we wanted to do. One of the partners in our group recently expressed the impact of Asbury’s work reporting that “others in town are revising their website based on ours… ” and “word on the street is ours is the one to beat…”


Carter & Carter Financial

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Carter & Carter Financial

In business since 1979, Carter & Carter is one of the region’s most established and respected names in blue-chip financial planning and investment services. They came to Asbury & Co. looking to get a better return on their marketing investment. Our team delivered with new messaging, more effective media placements, a modern website, and a more targeted approach. The results were successful, and the firm was eventually sold to Seattle-based Merriman.