Tag Archives: Gutenberg

Summit Bank

July 25, 2023Print, Advertising, Websites, Outdoor, VideosGutenbergShasta Willson

Summit Bank

At the Peak of Branding

Summit Bank is a business bank on the rise.
It has achieved consecutive growth in Oregon – fueling an expansion into the Central Oregon and Portland markets.

Asbury & Co. has been supporting that expansion through smart banking and financial institution advertising and marketing. Our integrated advertising campaign for the bank includes television, outdoor media, a website redesign, social media, and strategic print advertising.

“Asbury & Co. has become a partner in business. Their creativity, knowledge of Summit Bank and our culture is vast. Steven and the team are accessible, smart and creative. From design to media buying to social media and tracking ROI, they assist us with it all and are experts on marketing professional-services-related businesses.”

– Jenny Bennett, Summit Bank Senior Vice President

Mercedes-Benz of Eugene

July 23, 2023Videos, Print, Advertising, Websites, Front PageGutenbergSteven Asbury

Mercedes-Benz of Eugene

Driven for Success

Mercedes-Benz of Eugene is known across the region for their unmatched customer experiences, a pristine selection of new and pre-owned luxury vehicles, and world-class service. They came to Asbury & Co. looking for a fresh approach to digital and social marketing paired with fresh ideas to rejuvenate their traditional media. Our team delivered an integrated digital advertising campaign including tv spots, Instagram Reels, YouTube videos, social media advertising, and radio spots to drive their automotive sales.

Instagram Reels

Videos

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Oregon Telemed

July 22, 2023Websites, VideosGutenbergShasta Willson

Oregon Telemed

The Best Medicine

Have you ever wanted to see a local healthcare provider for urgent care without leaving your home or waiting at the ER? Oregon Telemed was started by an Oregon-based medical group of providers that have been practicing locally for more than 40 years. They needed an integrated marketing campaign to raise awareness about their services to prospective patients.

Hayward Inn

July 5, 2023VideosGutenbergShasta Willson

Hayward Inn

Their Marketing Destination

Amongst a sea of hotel chains, can an independent hotel thrive? For Hayward Inn, the answer is yes. Just steps away from the University of Oregon and Hayward Field this modern, newly rebuilt hotel needed strong hotel and hospitality advertising across a variety of digital platforms. Asbury & Co. responded with a revenue-generating marketing plan and smart creative that has led to continued growth.

Instagram Reels

Pizza Schmizza

July 5, 2023Websites, Outdoor, Videos, AdvertisingGutenbergShasta Willson

Pizza Schmizza

Scrumptious Strategy

This is not your ordinary pizza experience.

With a name like Pizza Schmizza, the irreverence is palpable across their more than 20 stores in the Portland, Oregon metro area and beyond. From the Alligator Pizza, to the Schpaghetti & Meatball Pizza to the Frikin’ Chicken Pasta, those “in-the-know” know better than to settle for ordinary pizza restaurants.

Asbury & Co.’s integrated creative campaign leverages the quirkiness that Schmizza customers love and includes television, billboards, YouTube, Spotify, and a lot of digital media across all three brands (Pizza Schmizza, Schmizza Pub & Grub, and Schmizza Public House).

“Working with Asbury & Co. has been a game changer for Schmizza International, Inc. Exceptional art direction and great media placement. We’ve seen sales and customer growth increase in the past couple of years. We are extremely satisfied with the partnership we have with Asbury.”

– Holly Earle-Schultze, Schmizza International’s Director of Marketing.

Hershner Hunter

March 13, 2020Advertising, WebsitesGutenbergShasta Willson

Hershner Hunter

Raising the Bar

The region’s largest business legal firm, Hershner Hunter, chose Asbury & Co. following a comprehensive advertising agency search. The firm was looking for smart strategy to take their messaging into the digital age and reinforce their role as the legal leader for business. Our team delivered with a fresh ad campaign, a new responsive website, and a more strategic approach to their media buying.

Long’s Meat Market

February 5, 2019Advertising, Branding, Websites, VideosGutenbergShasta Willson

Long’s Meat Market

Raising the Steaks

In a fast-paced world, how do you convince busy consumers to skip the grocery store offerings and take the time to get the better quality, selection and freshness a butcher shop can offer?

Long’s Meat Market is a case study in the power of effective advertising. Longs came to Asbury & Co., looking for a more strategic approach to after having previously done what they described as a “shoot from the hip” marketing strategy.

Smart writing and art direction in a series of tv spots and print ads – paired with an updated digital strategy – was the recipe for success. The campaign helped drive significant sales increases year after year.

Our natural food styling and attention to getting the best photography makes every product look delicious. Along the way, we also redesigned their brand and gave them a new website. The campaign helped drive significant sales increases year after year.

Long’s remains one of our favorite accounts with tv spots that win national awards and keep customers coming in the door for the best steaks in town.

Figaro’s Pizza

December 25, 2018Advertising, Websites, Outdoor, VideosGutenbergShasta Willson

Figaro’s Pizza

Gettin’ Figgy Wit It

With dozens of stores from California to Wisconsin, Figaro’s Pizza came to Asbury & Co. looking for a fresh advertising campaign. Our smart creative, relatable TV and radio spots, and mouthwatering food photography was the perfect recipe for the brand.

“We have consistently been impressed with ongoing professionalism, strict attention-to-detail in all aspects of marketing, and the years of knowledge the entire Asbury team brings to the table. We have witnessed overall sales growth within our brand and we attribute much of it to the excellent work this agency has done for us. I highly recommend Asbury & Co.,” says Holly Earle-Schultze, Figaro’s Pizza Director of Marketing.

Newberry Child Care

March 5, 2017UncategorizedGutenbergShasta Willson

Newberry Child Care

Made for kids

Located inside Eugene’s Downtown Athletic Club, Newberry Child Care offers a perfect option for active bodies and active minds. They needed a brand identity that would represent the many activities available at their school and appeal to a brand-savvy audience. Our solution was built around a cast of animals. Each one represented an activity at the preschool (dance, sports, music, arts, reading).

Osborne Partners

February 2, 2017Print, WebsitesGutenbergShasta Willson

Osborne Partners

Return on Investment

San Francisco-based Osborne Partners Capital Management is multi-asset class investment firm with $1.6 billion under management. So when they decided to invest in a new website and associated brand collateral, they wanted an agency that could help them grow their own portfolio.

“We are so happy we chose to work with Steven and his team at Asbury & Co. They not only worked quickly and had great advice for our website, but were always a pleasure to work with. Steven was able to work within our budget, transform our ideas, and guide us in the right direction. The most personable person I’ve worked with, he made our 8+ month project straightforward. He knows what works well and is able to explain his advice,”

– Chief Operating Officer, Principal, Sonia VonBerg